The primary role of a Digital Marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer will typically be working as part of a team, in which they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a Digital Marketing Manager, a marketing manager or an IT Manager.
The End Point Assessment (EPA) will only commence once the Employer, Apprentice, and Protocol Consultancy Services are confident that the apprentice has developed all the knowledge, skills, and behaviours defined in the apprenticeship standard. Evidence of this will also be visible throughout the progress review meetings and records. The independent EPA ensures that all apprentices consistently achieve the industry-set professional standard. The EPA can commence at any point once the apprentice is competent and after the twelve-month minimum period of learning and development. However, before the independent EPA can take place, the apprentice must have completed their functional skills components in English and Maths.
This apprenticeship requires the development of the following professional knowledge, skills, and behaviours:
The apprentice must receive off-the-job training for a minimum of 20% of the time that they are paid to work.
With several apprenticeship courses for you to choose from, here are some we think you may be interested in pursuing. Each one has been designed to assist with future success and career progression.